McDonald’s is the world’s largest and most recognized fast-food restaurant chain. Founded in 1940 by Richard McDonald and Maurice McDonald in San Bernardino, California, the company was later expanded into a global franchise powerhouse by Ray Kroc in 1955.
Today, McDonald’s operates in over 100 countries with thousands of restaurants serving millions of customers daily. The company is headquartered in Chicago, Illinois.
🍔 What McDonald’s Is Known For
Signature items like the Big Mac®, Quarter Pounder® with Cheese, and World Famous Fries®
Fast, affordable meals with consistent taste worldwide
Breakfast classics such as Egg McMuffin®
Chicken McNuggets® and expanding beverage options like McCafé®
🌍 Global Brand Power
McDonald’s Golden Arches logo is one of the most recognizable symbols in the world. The brand focuses on speed, convenience, value pricing, and localized menu options tailored to different countries.
💼 Business Model
Primarily franchise-based system
Revenue from restaurant sales, franchise fees, and real estate
Strong digital presence through mobile ordering, delivery partnerships, and rewards programs
🌱 Modern Focus
In recent years, McDonald’s has emphasized:
Digital innovation and self-order kiosks
Sustainability initiatives
Menu transparency and nutritional information
Limited-time and regional menu items
McDonald’s continues to evolve while maintaining its core promise: quick service, consistent quality, and affordable food for customers worldwide.
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